Lovehoney Group Privacy Policy concerning Campaigns

With this Data Protection Policy we inform you about how the sponsor(s) of a contest, competition, give-away or other campaign (each a “Campaign”) in which you might participate. The sponsor(s) (each a “Sponsor”) are legal entities that belong to Lovehoney Group and mentioned in the terms & conditions or official rules of the respective Campaign (each the “Rules”).

A. Processing of Data
1. Categories of Data
We process the following personal data/information about you:

  • Name
  • E-mail address
  • Address
  • and, as the case may be, other personal data as specified in the Rules such as bank account, age and profession

2. Nature and Purpose(s) of Data Processing

The main purpose of the data processing is to verify your eligibility to participate in the Campaign and, in case you win a price or are entitled to get a gift, to send or transfer the price or gift to you. The Rules could provide for further purposes.

We process your data for that purpose(s) based on your meaningful and express consent. You can revoke your consent at any time with effect for the future under the provided contact information. Please note, that, should you revoke your consent during an ongoing Campaign, your application can then no longer be considered and you will no longer have the chance to win a price.

Based on your consent we will also use your data to send you information about products, services, events and other information worth knowing about the Sponsor(s) and/or Lovehoney Group. If you do not wish to receive any further marketing promotions, you can revoke your consent at any time with effect for the future under the provided contact information.

3. Disclosure of Data to Third Parties

The data are treated as confidential. We do not disclose, sell/share your personal data to any third party (but might need to disclose it to specific service providers that we use to deliver or transfer prices and gifts).

4. Retention of Data

Your personal data is stored for as long as it is necessary for the above-mentioned purposes. In particular, the personal data of participants in Campaigns will be retained until the winner(s) and, as the case may be, alternate winner(s) have been identified. Unless there is a legal obligation to retain the data due to statutory retention periods of civil, commercial and tax law, the data of those participants who did not win will then be deleted and the data of the (alternate) winner(s) will be deleted once the Campaign, including without limitation, the delivery of prices and gifts and the publication of the winners list, are completed.

We will only keep your data for marketing purposes, if you have given your express consent.

5. Safeguards

We have implemented appropriate technical, physical and administrative safeguards to ensure that your data is protected from unauthorized or unlawful processing, accidental loss, destruction or damage. We review our information collection, storage and processing practices regularly, including physical security measures, to guard against unauthorized access to our systems.

B. Your Rights
1. General Rights

You can request access to the personal data stored about you and have the right to receive the data you provided in a common and machine-readable format. You have the right to be informed about how your data is used and disclosed. In addition, you may, in justified cases, request the deletion, rectification or limitation of the processing of your data. If you have given us your consent, you can revoke it at any time with effect for the future. You also have a general right to complain to a supervisory authority about our data processing.

2. Additional Rights under the CCPA and CPRA for California Consumers

You may have rights under the CCPA and CPRA. The CCPA and CPRA grant consumers certain rights with regard to personal data/information that relates to them.

These rights include:

  • Right to Opt-Out of Sale of Personal Information – The right to direct the business to not sell your personal information.
  • Right to Limit the Use and Disclosure of Sensitive Personal Information – The right to direct the business to only use your sensitive personal information for limited purposes.
  • Right of Non-Discrimination – The right to not be discriminated against for exercising your rights under the CCPA and CPRA.

C. Contact Information

In order to exercise the aforementioned rights, please contact us directly in writing or via e-mail:

  • Lovehoney LLC, 5156 Southridge Parkway, Suite 110, College Park, Atlanta, GA, 30349, USA
  • WOW Tech Canada Ltd., 1545 Carling Avenue, Suite 401, Ottawa, Ontario, K1Z 8P9, Canada
  • or any other contact mentioned in the Rules

You can also reach our data protection officer:

Konsul-Smidt-Str. 88
28217 Bremen, Germany


If submitting your request by email, please be sure to include what right(s) you are seeking to assert and provide what data or information your request is concerning so that your request can be properly and timely addressed.

Since we can only respond to a verified request, we may request information from you to be able to verify your identity.